The Awful Records rapper explains the whimsical new voices in hip-hop, Nigerian pop and electronica that have inspired her 2018 output.
By 2014, Awful Records emerged from the wreckage of East Atlanta party houses, thanks to ringleader Father’s underground hit “Look At Wrist.” Meanwhile, Lord Narf quickly distinguished herself as the first female rapper to sign to the formidable DIY rap crew. She was Awful’s dark priestess on her 2016 album Witchcraft, matching trap rap flows with the slinky nature of Missy Elliott’s Super Dupa Fly. But she has since undergone a stark transformation, finding zen in the new song “The Truth” (by way of ’90s-inspired house from rising electronica producer Shiva Child). For 2018’s self-titled album, Lord Narf has looked to vibrant pop and electronica, from Nigeria, the UK and France, for inspiration. And as motivation, she’s upended the brashest and boldest new female voices in hip-hop. In this episode of Headphone Highlights, Lord Narf explains how such disparate influences and Awful’s no-rules ethos has informed her work.